Daily consumerism of the postmodern world
The following study is focused on Gheorghe Crăciun’s perspective regarding the causalities and also interactions between the postmodern thinking and consumerism. More then capturing the remain coherence of the postmodern world, consumerism being a key concept in this affair, the main goal of Crăciun’s argumentative discourse is to observe the various ways of manifestation of consumerism in Romania, a post-communism consumer society.
Keywords: Gheorghe Crăciun, postmodernism, consumerism, publicity, mass media, consumer society.
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6. Idem, „Industria culturală” în Max Horkheimer, Theodor W. Adorno, Dialectica Luminilor, Ed. Polirom, București, 2012, p. 189.
7. Gheorghe Crăciun, Viciile lumii postmoderne, Editura Tracus Arte, București, 2011, p. 14.
8. ibidem, p.43.
9. ibidem, p. 29
10. Ibidem p. 43.
11. Ibidem, p. 30.
12. Ibidem, p. 28
13. Ibidem, p. 26.
14. Ibidem, p. 56.
15. Ibidem, p. 16.
16. Ibidem, p. 25.
17. Ibidem, p. 16.
18. Ibidem.
19. Ibidem, p. 27.
